Our Process

The Performance Video Pipeline

We define clear goals for your videos and determine the best video types and cadence to achieve them.

We establish brand-aligned video guidelines, including repeatable assets, animations, and design elements.

We collaborate with you to review information, create outlines, and write effective scripts.

We record your content either on-location or remotely, based on your needs. On-locations options are available in NYC only.

We edit recordings, add motion graphics and sound design, and create thumbnails for all platforms.

We deliver all final videos, thumbnails, and assets in an organized, ready-to-post package.

We analyze each video's performance with you and optimize future content based on real results.